Introduction
Developed by optometrists Drs Paul and Kate Gifford, My Kids Vision is a free online tool that helps parents to assess and manage myopia risks for their children.
After a recent logo redesign and website build, I was approached to illustrate a set of engaging characters, icons, and infographics to help bring a consistent style and extension to the brand’s visual identity.
Part of my work with Red Kite Design
As Red Kite Design’s trusted Creative Freelancer, I contribute across illustration, motion, and digital design. This project was delivered in close collaboration with their team as part of our ongoing creative partnership. You can explore more of their work and services here.